Competition never sleeps

Summary : It is a basic principle of tactical awareness that the competition never sleeps. You must assume that they are always trying to find areas of competitive advantage and working to reverse any areas of competitive disadvantage. During the eighties, the ascent of Japan's semiconductor equipment industry was accompanied by high customer satisfaction with their tools and general dissatisfaction with tools made by western suppliers...

Click here to view full screen

Pricing is a function o ...

Pricing of undeveloped products is one of the biggest issues for companies in high technology. They typically revolve around should one price to cost or value, which is really a marketing question which assume ... See more

How the U.S. beat Japan ...

17 Aug 2012

The source of Japan’s failure to move forward is mostly about the failure of their Theory Z management style and an unwillingness to change. Back in the eighties, I did a lot of strategic work in how to turn th ... See more

The Three Traits of Gre ...

When I think back on the best leaders I have ever had the pleasure to know there are three basic traits they all had that enabled them to grow their companies. First and foremost was clarity of purpose. Second, ... See more

IBM’s Design For Manufa ...

15 Jun 2007

Why does IBM have a semiconductor group when the biggest advancements in computing power are coming from architectural innovation these days and the lighting to the end of the Moore’s Law Tunnel keeps getting d ... See more

Strategy versus Grand S ...

It is a general rule that a strategy will fail against the competitor who can master a grand strategy. The reason is that a strategy is composed of one vector where its single focal point is more fragile when e ... See more

Elephants can innovate

Does real innovation only occur in small companies? Not true: here are some big companies that have shown how to innovate. ... See more

Tech Business Strategy ...

Most confuse the two and in reality I doubt there is any formal definition for marketing. In military circles the definition is clear... I believe that this definition works well for business with some modific ... See more

More on principles and ...

The underlying principles and purpose of their leaders govern the outcome of all businesses. ... See more

Average vs Great Leader ...

The average leader retreats to the safety of marcom and IR tricks and denials when surprised by a competitor’s market advance. The great ones steel their organization by internally attacking their product defi ... See more

The two reasons to adve ...

The two reasons to advertise: Brand Building and Lead Generation ... See more